Description
Ecru — The Colour That Lets the Cotton Speak
White is processed. Ecru is not — or at least, it appears that way. The warm, natural-looking tone of the 101 sits between cream and raw cotton. It has a faint yellow-beige undertone. In a bathroom, this makes a real difference. Where white feels clinical, ecru feels considered. It suits natural materials — stone, timber, linen — in a way that pure white sometimes does not.
Why This Tone Is Harder to Achieve Than It Looks
Ecru may look natural, but it is still dyed. Moreover, achieving a consistent warm neutral across a 700 g/m² pile is technically demanding. Pale warm tones show any variation in dye uptake immediately as patchiness. Because Abyss & Habidecor piece-dyes the entire cloth after weaving, the ecru is consistent across every element. The bias band, terry, and care labels all match perfectly. Therefore, the warm tone you see in the product image is exactly what you get, wash after wash.
The Same Construction Throughout the Range
The colour is the only variable between Super Pile variants. Everything else is identical. The cotton comes from the banks of the Nile, picked by hand. It is woven in three directions: warp, weft, and pile. As a result, the towel is durable, highly absorbent, and produces minimal lint. The pile runs edge to edge. There is no dobby border. Every centimetre absorbs.
For full details on the Super Pile construction, Giza cotton specifications, and care instructions, see the Abyss & Habidecor Super Pile White Towel. Learn more about the brand at Abyss & Habidecor.
Free delivery to your apartment across Tbilisi is included on orders from 500 lari.
Product Specifications
- Material: 100% Giza Egyptian extra-long staple cotton (Giza 88 / Giza 92)
- Weight: 700 g/m²
- Colour: Ecru / 101
- Weave: Three-direction terry — warp, weft, and pile
- Construction: No dobby border — pile runs edge to edge
- Finish: Piece-dyed, pre-washed, pre-shrunk
- Certification: OEKO-TEX® Standard 100
- Care: Machine wash at 40°C, tumble dry on low — no fabric softener
- Made in: Portugal
- Available sizes: Face cloth / Hand towel / Bath towel / Bath sheet
